The NBA has a problem
The National Basketball Association is dealing with a major disaster at the moment. ABC fell 45 percent since the 2011-12 season. TNT is down 40 percent. When it comes to ESPN, is off 20 percent.
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Well, these rating drops didn’t surprise us. The past two NBA Finals fell one over the other. Last year’s ratings hit the all-time low for NBA championships. As you may be guessing, the final game was the worst. It went off about 70% year-over-year.
The Athletic reported that the average viewership for NBA games goes around 2.83 million. The NBC crime drama, The Blacklist, has an average of 3.3 million viewers. One of ABC’s shows, The Good Doctor, has averages of four million per week. Sports usually out earns regular TV series. What happened this time?
Did this drop surprise you? Well, recent polls found that basketball fans are fed up with the way politics got on basketball courts.
In September, a Harris poll showed that 39 percent of all sports fans felt the league has become too political. About 19 percent claim that they had stopped watching the game because of the league’s connection to China.
In 2020, the NBA finished the regular season inside a bubble in Orlando. But, the whole thing was wrapped inside an anti-American Black Lives matter agenda.
“My sense is there’ll be somewhat a return to normalcy, that those messages will largely be left to be delivered off the floor. And, I understand those people who are saying, ‘I’m on your side, but I want to watch a basketball game,’” NBA Commissioner Adam Silver said last October.
If these ratings are an indication, the Commissioner’s realization came a little too late.
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Source: Breitbart
